Sometimes, the news is good. Like this story about how Target and CVS are going to pay customers to use their own reusable shopping bags. If you turn down their plastic bag, Target will take 5 cents off your purchase. And CVS drugstore plans to give a $1 cash bonus for every 4 times a customer doesn’t request a plastic bag.
That’s good news that will add up to a lot less plastic. And maybe get people more into the habit of using cloth bags.
A spokesperson for the Natural Resources Defense Council says the two retailers could keep billions of plastic bags out of the environment, as well as encourage other retailers to take similar steps.
Smaller chains like Whole Foods have been giving their customers incentives to use cloth bags for a long time, but this marks the first time a big retailer is following suit.
It’s a giant step in the right direction, with no downside I can see. Even if the motive is to cash in on people’s desire to go green, in this case market forces are working. A marketing professor in the article says these days, retailers who want to connect with the consumer have to show they’re sensitive to environmental concerns.
Have you heard any good news on the environmental, green, or nonconsumer front lately? Tell us about it in the Comments section.
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